When setting up your fundraising campaign with Fairmint, you have access to specific deal page features tailored to the type of offering you are conducting—whether under Rule 506(b) or Rule 506(c). Each set of features is designed to maximize your campaign's effectiveness by catering to the distinct needs of your investors based on your regulatory framework.
Features for Rule 506(b) Deal Pages
For Rule 506(b) offerings, where you are engaging with investors with whom you already have an existing relationship, the deal page features are streamlined and focused:
Simplified Interface: The portal is designed to be straightforward and user-friendly, perfect for investors familiar with your business.
Optional Pitch Deck: You can include a pitch deck for investors to review at their leisure, providing deeper insight into your business strategy and market potential.
Direct Investment Functionality: Investors can view the terms of the deal and proceed to invest in just a few clicks, ensuring a smooth transaction process.
This setup is ideal for facilitating quick decisions and maintaining strong relationships with your existing investor base.
Features for Rule 506(c) Deal Pages
For Rule 506(c) offerings, which permit general solicitation and are open to a broader audience of accredited investors, the deal page is equipped with richer features:
Comprehensive Details: Use the page to display extensive information about your company, including detailed product descriptions and business models.
Team and Founders: Highlight bios and backgrounds of your team and founders to establish credibility.
Showcase of Previous Investors: Mentioning previous investors adds an extra layer of trust and validation for potential new investors.
Educational Links: Provide links to product demos, pitch decks, articles, and other resources that help educate potential investors about your offerings.
Testimonials: Feature testimonials to enhance credibility and attract investors by showcasing success stories and endorsements.
Clear Deal Terms: Display the specifics of the investment terms clearly and prominently.
Founder Quotes: Include a persuasive or inspirational quote from a founder to connect personally with potential investors.
These features are designed to provide potential investors with all the information they might need to make an informed decision, thereby facilitating trust and interest in your offering.
Branding Options
Both types of deal pages can be customized to reflect your brand’s identity in your portal's settings:
Upload the Logos: You can upload your company logo to ensure the deal page aligns with your corporate identity.
Set Your Brand Color: Choose a brand color that matches your company’s theme to maintain consistency across your portal.
By effectively leveraging the designated features of your deal page, you can enhance the appeal of your offering and improve the experience for potential investors.