A ticker symbol, often referred to as a stock symbol, is a unique series of letters assigned to a security for trading purposes. When you publish a series of equity, you will be asked to select a ticker symbol. This symbol acts as a shorthand or "nickname" for your equity.
Choosing Your Ticker Symbol
Memorable and Representative: Your ticker symbol should be memorable and ideally represent your company’s brand or identity. For example, Tesla uses "TSLA" as its ticker symbol, which is straightforward and easy for investors to recall.
Visibility in Portfolios: Once assigned, your ticker symbol will appear in investors' Fairmint portfolios and in your admin dashboard. This visibility makes it easier for investors to track their investments and for you to manage your equity offerings.
Importance of a Ticker Symbol
Ease of Identification: A ticker symbol facilitates quick and easy identification of your equity among investors and within marketplaces.
Branding Tool: It can also serve as an additional branding tool, reinforcing your company’s identity every time it is traded or discussed in financial contexts.